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Guyana seeking to recapture ‘Demerara’ name

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Tuesday, 13 December 2016

Guyana seeking to recapture ‘Demerara’ name

The Commercial Registry has received three applications for the registration of the name Demerara as a Geographical Indication (GI). The three applications are for Demerara Sugar, Demerara Molasses and Demerara Rum. Frist Vice President (VP) Carl Greenidge said that recapturing the name provides opportunities for producers to obtain market recognition. ... GIs are names and other designations associated with quality products coming from specific places where the geographical origin of the products gives them specific qualities, characteristics and reputation. Unlike trademarks, a producer cannot take the name if production is no longer done in the country. The project is being funded by the European Union (EU) through the ACP-EU TBT Programme. The conference sought to raise awareness among key stakeholders and establish the foundations for the development of the legal protection of geographical traditional names for quality products from Guyana. VP Greenidge pointed out that Article 145 of the EU Economic Partnership Agreement (EPA) makes provision for the protection for geographical indications however; products must first be protected in its own country. The Vice President noted that Guyana currently is not benefiting from this provision since there are no registered GIs locally. There is great potential for economic development, VP Greenidge noted, “Geographical Indications are now therefore developing quite fast they represent an important instrument for trade, rural development, protection of knowhow and tradition as well as products promotion and tourism,” VP Greenidge said.

Source: http://www.caribbeantrakker.com/